Thought leader Seth Godin joins Daniel for a conversation about human nature and how it relates to business marketing. Four years ago, Daniel sent Seth one of his popular articles, and asked him for advice on how to make his next piece go viral. Seth responded with “Don’t worry about viral, write something more meaningful.” Seth is the author of 18 best-selling books, and the creator of the altMBA program. Today’s discussion addresses the lack of long-term thinking by young people, teaching patience and humility, and the best way to make money in marketing media.
Become part of the Freelance Domination Community on August 1st. Join your tribe for a 6-week online course on how to find your freedom through freelancing. Why make money for someone else when you learn to make it for yourself?
Key Takeaways:
[6:47] Getting past the dip is what creates scarcity and therefore the value.
[9:48] Does Seth Godin have a muse?
[11:39] Being clear about what failure means.
[16:51] Seth shares the easy way to make money in marketing media.
[23:20] Seth struggles with helping people get past their false fears.
[26:57] Check half as many times and do twice as much about it.
[36:15] Dumbing it down to reach more people is a useless endeavor.
[46:33] altMBA promotes getting out into the world and solving problems.
[50:30] Connections are now more important than stuff.
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This episode is a recording of Daniel’s live talk at General Assembly. He shares his vision of creating meaningful work over having a massive following of people who don’t care about the message. He reinforces his belief that showing up every day and putting in the time is the key to real success, and building trust should be an entrepreneur's ultimate goal. He answers questions from the audience about being persistent in disseminating their remarkable ideas.
Become part of the Freelance Domination Community on August 1st. Join your tribe for a 6-week online course on how to find your freedom through freelancing. You don’t have to make money for someone else when you learn to make it for yourself.
Key Takeaways:
[7:34] An honest conversation about what it takes to run a business in 2017, and why it matters.
[10:59] We are all on some kind of social media platform.
[20:23] Great work sells itself.
[25:30] Failing is inevitable and necessary.
[32:26] The real hack is consistency.
[41:04] My vision for the future is a person-to-person economy.
[45:13] Audience questions.
[54:04] You are going to get a lot of nos.
Mentioned in This Episode:
In this solo episode, Daniel takes us to the future by describing what’s in store for the rest of 2017 and beyond, and gives us a progress report on the launch of Rich20Something: Ditch Your Average Job, Start an Epic Business, and Score the Life You Want. With the email list cleaned and shaved, the new Rich20Something tribe will be more real, more focused and better aimed at making sure we are all successful in our endeavors.
Become part of the Freelance Domination Community on August 1st. Join your tribe for a six-week online course on how to find your freedom through freelancing. You don’t have to make money for someone else when you learn to make it for yourself.
Key Takeaways:
[5:20] Rich20Something: Ditch Your Average Job, Start an Epic Business, and Score the Life You Want, has over 210 5-Star reviews.
[9:03] The Rich20Something brand lives on!
[12:32] Dealing with a personal struggle while running your business isn’t easy but it makes you stronger.
[16:13] We cut our email list so we can be sure we’re a dedicated group of people within our tribe.
[23:36] New content will be a more well-rounded discussion with an intimate group of people.
[26:49] Our new course format will ensure student success.
[29:19] Youtube has incredible studio facilities for content providers who have over 10K subscribers.
Mentioned in This Episode:
The amazing creator and CEO of SalesHacker.com shares his rules for being the best salesperson you can be, and which resources you need to get you educated and motivated. Everyone knows that the best business idea in the world goes nowhere without quality sales people. This podcast will help you get clear about the fundamental skills of selling, learn the importance of asking the right set of questions, and how you can gain the confidence you need to start earning.
Become part of the Freelance Domination Community on August 1st. Join your tribe for a 6-week online course on how to find your freedom through freelancing. You don’t have to make money for someone else when you learn to make it for yourself.
Key Takeaways:
[7:52] Maxwell was the first sales guy at Udemy.
[11:17] How to sell additional products to your existing client base.
[14:45] Pre-sales help to validate your product.
[21:16] Key fundamentals of the sales process.
[30:44] Sales resources to get you motivated and educated.
Mentioned in This Episode:
Hacking Sales: The Playbook for Building a High Velocity Sales Machine, by Maxwell Altschuler
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World, by Gary Vaynerchuk
The Greatest Salesman in the World, by Og Mandino
The Ultimate Sales Machine, by Chet Holmes
Predictable Revenue, by Aaron Ross
Never Split the Difference: Negotiating As If Your Life Depended On It, by Chris Voss
Dan Martell joins Daniel for an educational conversation about development, both tribe, and product, how to be smart when looking for mentors, and the value of subscription-based services. If you don’t already know Dan, he is the Founder of Clarity.fm, a business coach, and a relationship builder, who appreciates proving his worth with every piece of content he puts out.
Become part of the Freelance Domination Community on August 1st. Join your tribe for a 6-week online course on how to find your freedom through freelancing. You don’t have to make money for someone else when you learn to make it for yourself.
Key Takeaways:
[7:31] All entrepreneurs grow and evolve over time.
[12:48] The question isn't can you build it but should you build it.
[20:07] Why you should befriend someone on the board of a non-profit.
[25:17] Dave McClure and Travis Kalanick gave Dan support in his early days of entrepreneurship.
[34:38] Do not build your business on someone else’s platform.
[39:22] A subscription-based service is a long-term marketing tool that creates tribes.
Mentioned in This Episode:
Rich20Something
Daniel@rich20something.com
Under 30 CEO
Rich20Something: Ditch Your Average Job, Start an Epic Business, and Score the Life You Want, by Daniel DiPiazza
Dan Martell
Clarity.fm
The Hard Things About Hard Things: Building a Business When There Are No Easy Answers, by Ben Horowitz
Neville Medhora joins Daniel on the podcast to share his marketing and copywriting expertise. Neville confirms what Daniel always says — “Great content markets itself” — with the story of his 50-page book, This Book Will Teach You How to Write Better. He shares his insights about disseminating information into other people’s brains in the fastest way possible, great ways to use Infusionsoft to boost your email open rates, why a title shouldn’t take all day to write and the importance of using images in your copy.
Become part of the Freelance Domination Community on August 1st. Join your tribe for a 6-week online course on how to find your freedom through freelancing. You don’t have to make money for someone else, when you learn to make it for yourself.
Key Takeaways:
[:10] Become part of the Freelance Domination on August 1st!
[6:42] The beauty of doing random crap your whole life.
[15:08] Neville knows which “Kopy” keeps businesses connected with their clients.
[18:36] This Book Will Teach You How to Write Better markets itself.
[21:42] How to get started writing copy.
[27:17] Social media is a living, breathing entity, but a great email is still the preferred connection tool.
[37:07] Consistently good content builds interest and trust.
[39:24] Reinventing Rich20Something?
[51:51] What is the best way to get information into other people’s brains?
Mentioned in This Episode:
5 Non-Technical Freelance Business Ideas
This Book Will Teach You How to Write Better, by Neville Medhora
Clickbait Headlines Work for Now, But They are Going to Die.
Antifragile: Things That Gain from Disorder, by Nassim Nicholas Taleb
Daniel Thomas rejoins the podcast to share his very personal story of his first brush with mortality regarding his father’s illness. He also details his morning routine which includes pushing himself beyond what is comfortable in order to build resiliency on a daily basis. This recount leads to book recommendations and plans for the future.
Key Takeaways:
[3:28] Your environment shapes your behavior.
[7:38] Daniel found himself dealing with mortality for the first time.
[16:57] Imagine starting your day meditating by the ocean and then swimming with dolphins.
[25:02] Explaining the book Antifragile, by Nassim Taleb
[29:12] Books the Daniels' are reading.
[39:55] The Daniels are both going to Spain, but Daniel D. planned it first.
[43:48] Daniel feels it’s time to build out Evolution Eat in a real way.
Mentioned in This Episode:
The Surrender Experiment: My Journey into Life’s Perfection, by Michael Singer
Bird by Bird: Some Instructions on Writing and Life, by Anne Lamott
On Tyranny: Twenty Lessons from the Twentieth Century, by Timothy Schneider
In the social media world, influencers must provide followers with consistent content, but also be in a mode of constant change. Daniel speaks with online fitness mogul, Amanda Bucci about how long an online ‘celebrity’ can keep up with the persona followers crave, creating a solid business from social media interactions, and staying authentic in the fitness industry.
Key Takeaways:
[2:13] What’s the point of making a business out of fitness?
[5:42] Social media has shifted our culture and how we do business.
[14:32] Amanda prefers time to herself over getting attention with crap content.
[19:41] A beautiful part of social media is building friendships and relationships.
[26:21] The fitness industry is a harsh place based mostly on appearances.
[32:41] Have your own unique and inspiring voice.
Mentioned in This Episode:
Daniel chats with disruptor and innovator, Jay Samit. Jay teaches at USC, is the author of Disrupt You!, and has set a course to change the world for the better. During the interview, he talks about what makes a great entrepreneur, how entrepreneurial cultures are developed, why it all comes down to trust, and why it’s important to make yourself more valuable by acquiring additional skills every day.
Key Takeaways:
[:36] It’s up to you to see disruption as an opportunity.
[10:23] Jay explains his own internal disruption.
[16:54] How to build a high-tech start-up.
[24:47] By 2025, VR will become a trillion dollar market.
[31:40] Paranoid entrepreneurs thrive.
[36:27] How far along are we in the technological revolution?
[41:10] Encouraging people to make a safer, better world.
[53:01] An entrepreneurial culture is normally developed by immigrants.
[58:32] Crypto-currency is the currency of the future.
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Daniel chats with strategist extraordinaire Chris Brogan. Chris believes in trying, and failing, until you get it right. Some visionaries just have bad timing and you have to earn your right to sit at the influencer table. Chris is the CEO of Owner Media Group, a sought-after public speaker, and the author of nine books for doing business in modern times. During the conversation, he shares the business metrics he looks for before he invests his time or money, and how having those three key elements will make a business successful.
Key Takeaways:
[1:51] Chris’s passion is to identify how to use tech to drive better human interaction.
[5:13] The people who are really making bank have necessary and boring crafts.
[8:49] Why velocity, friction, and connectivity are the 3 business metric’s Chris uses.
[14:00] Meritocracy is the best way to get people to pay attention and spend money with you.
[19:31] Advice for Millennials: “Get out there and have some sex.”
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Speaker, comedian, thought leader and dad, Bobby Umar joins Daniel to promote the power of connection. During the conversation, Bobby describes how authentic vulnerable communication is the key to making a difference in the lives of others, and growing your business. And, it’s not about the amount of content you push, it’s about having quality content your followers care about. Deeply connecting with more and more people is how you build a community.
Key Takeaways:
[1:33] Bobby believes you can have deep connections with a lot of people.
[5:30] The 5 Cs of Connection.
[9:29] How do we keep connections — business and social — warm with people we don’t see often?
[18:55] Is it possible to retain authenticity when communicating en masse?
[21:58] Bobby’s followers connected with his vulnerable post, What the Heck is Wrong with Me? about his binge eating disorder.
[38:25] Thought leaders can make an impact through promoting basic humans rights.
[46:37] The more content you put out there, the more opportunity will have.
Mentioned in This Episode: